• Blog

Find Your Tribe

Your first foray into the world of social media can be daunting and more than a tad confusing. You’ve heard from everyone you need to be on social media, but have absolutely no clue where to start, or what to do.  How do you find your tribe? How do you find the clients you want who will support you, and more importantly buy your product?

Social media is the perfect place to talk and connect with your clients quickly. You can find out what's working within your business, and what's not - then fix the problem areas a.s.a.p! Before you dive into every social media platform known to mankind, I suggest you take a step back to consider the following questions.

Do you know who it is you're targeting?
This means establishing who your ideal client is, and just as importantly, who isn't. If you are able to clearly describe your ideal client, the other questions listed here will be a breeze! If not - you'd better get working!

Where are your clients?
Are your potential or existing clients on Facebook, LinkedIn, Instagram, Twitter - or any other industry specific social networks?  If you don't know where they are, just ask. Asking a simple question can save lots of time and angst on your behalf. Time that you can use your energies to engage (talk) with your clients.

Continue reading

  • Blog

How to survive the mundane.

If I haven't convinced you of the benefits of outsourcing your mundane but necessary task to Time Made, I really should give you some tips on how to cope with them!

Everyone knows mundane tasks are boring.  But necessary.  If you ignore mundane tasks for long enough, they will grow out of all proportion....extremely quickly!  Here are a few dot points that could help with managing the mundane.

  1. Ask yourself, "does it have to be done at all?" Establish if the task is really necessary?  If not - delete it.
  2. Follow this up with "Does it really have to be done by you, or can it be delegated?" (BTW - I know of a great business who can help with this.)
  3. If you've established it is essential, be consistent in your work and what's important.

Continue reading

  • Blog

How much is too much?

Most of us know we have too much stuff.  Too many clothes, too many pairs of shoes, too many plastic containers, with too many spare lids.  I probably lean more towards a minimalistic lifestyle, but I know this doesn't work for everyone.  If you're serious about enjoying more space with less clutter, these tips may help.

  • Set up rules for discarding.  These rules can be as individual as you are.  One client I'm working with at the moment has agreed to discard anything that's broken or mismatched, while another has decided she'll only keep 3 pairs of flat black work shoes (she currently has 15 pairs all in different states of repair).  Set the rules before you start sorting through your stuff and stick to them.

Continue reading

  • Blog

The Power of Routines.

Routines. Love them or hate them, they can really make a difference. For those of you who rebel against any kind of restriction (read structure/organisation), routines need not be limiting, but rather work for you and your personality type.

The word "routine" used to give me chills - I was one of many who thought routines were limiting, controlling and dare I even say it, boring. I had an aversion to anything that restricted what I wanted to do or where I wanted to be.

Move along many years, and here I am espousing the importance of routines and incorporate them into my daily life.  Here's how they work for me.

  1. They simplify life. Constant decision making is exhausting.
  2. Little effort is required as my routines encompass many repetitive tasks and habits.
  3. Increased self-confidence. A completed 'to-do' list will have that effect on you.

Continue reading